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CASE STUDY: GOOGLE ADS

Lead Generation with Google Ads

Campaign to acquire new clients interested in green area maintenance services.

Client

Green Area Maintenance

Service

Google Ads (Search)

Goal

Acquire Potential Clients

Key Result

4.03% Conv. Rate

THE STRATEGY

Lead Generation for Garden Maintenance

A company dedicated to green area maintenance entrusted us with the mission of acquiring new leads interested in their services. To achieve this goal, we implemented Google Ads campaigns focused on driving highly qualified traffic to an optimized landing page.

KEY SUCCESS FACTORS

Google Search and Optimized Landing Page

We structured the acquisition campaign focusing on active search intent and ease of contact:

Illustration of a lead generation campaign in Google Ads

Key Results

The campaign successfully attracted a significant volume of interested potential clients with highly efficient acquisition costs.

4,347

Ad Clicks

4.03%

Conversion Rate

$7.30

Cost per Conversion (USD)

$0.29

Average CPC (USD)

CONCLUSION

Consolidated Digital Presence

Thanks to a well-defined strategy, this campaign allowed the company to maximize its return on investment and consolidate its digital presence as a trusted provider in green space design and maintenance.

Want to generate a steady stream of potential leads?

We help you acquire qualified leads through search and display ads on Google Ads focused on conversion.